A strategy of terror

"One of the main techniques for breaking morale through a 'strategy of terror' consists in exactly this tactic—keep the person hazy as to where he stands and just what he may expect. If, in addition, frequent vacillations between severe disciplinary measures and promises of good treatment, together with the spreading of contradictory news, make the cognitive structure of this situation utterly unclear, then the individual may cease to know when a particular plan would lead toward or away from his goal. Under these conditions, even those individuals who have definite goals and are ready to take risks will be paralyzed with severe inner conflicts in regard to what to do."

Kurt Lewin, "Time, Perspective and Morale" (1941)

But what does it mean Alpha-Alpha?

It means everything and nothing QT.

Huh?

Good news: the company has had its best ever year which means next year you'll have to work even harder and I'll have to make increasingly drastic efficiency savings and strategic realignments.

Huh?

Here's a cupcake and by-the-way you're fired.

Huh?

I jest of course, or do I?

Huh?

What's your goal in life QT?

Goal, Sir?

Excellent. Excellent.